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Customers today demand a consistent experience across channels and a more proactive and effective customer service. Companies, on the other hand, face extreme pressure to map the customer journey during each touchpoint and effectively engage customers on any channel or device. Companies desire to optimise the distribution channel between manufacturers, retailers and wholesalers to focus on improving brand awareness and customer loyalty.

At Columbus, we enable companies to link customer experience to business outcomes. We reshape your digital strategy and customer interactions at each step to create a more agile, customer-centric organisation. Our solutions ensure your customer journey is a perfectly orchestrated symphony that delivers harmony, growth and brand advocacy. 

Increased Customer-Centricity

Omni-channel support to ease the buying journey. Effective post-sales service to ensure a long-term relationship with the customer.

Deep Visibility into Customer Journey

Understand customer behaviour to tailor offerings and create rich, interactive, and engaging digital experiences, while cutting down marketing costs.

Scalability & Business Continuity

Improve ROI through increased productivity, integrated information and best-in-class reporting. Scale your business into new lines of products or brands.
Microsoft Event - Unlock NEXT

Discover how you can elevate the opportunities of Customer Engagement

Join us for our morning seminar or afternoon roundtable workshop (or both!) - in association with Microsoft - to uncover and drive the new possibilities for your business growth.

When: Tuesday, 15th October 2019
Where:
Seminar Room Kew, Microsoft, Paddington, London

Fact Sheet

Will you Grow or Shrink in Today’s Digital Marketplace?

Organisations that have matured into the digital marketplace utilise the latest technology and are ensuring their position in the top right corner of the Commerce Quadrant. Enabling them to meet the elevated buying patterns of the digital consumers and businesses.
Featured Guide

4 Most Common Customer Service Demands and How to Solve Them

Customer experience is one trend that isn’t going away. An Evolution of new disruptive business ventures has made sure of that, from those at the start like Zappos to today’s front-runners like Amazon and Uber.
Industry Report

Customer Experience & Loyalty Report

Research suggests that 63% of CRM initiatives fail, yet more than 50% of organisations are redirecting investments towards customer experience (CX) innovations. 
Featured Guide

Your Unified Commerce Recipe

Achieving Unified Commerce is best achieved by going on a journey and identifying a road map of business changes, projects and initiatives that can be executed.  But, what does this journey to Unified Commerce look like?

 

Fact sheet

We offer the only completely servitised, fully out-of-the-box Microsoft Dynamics 365 B2B eCommerce solution

In 2018, 57% of B2B executives said their top technology need for investment was an e-Commerce platform, making it the highest reported need (BigCommerce). An integrated e-Commerce solution gives you the power to delight your customers and maximise your revenues.
Assessment

Is Your Customer Experience Broken?

Complete this quick 10-question assessment to determine the gaps in your customer experience.

Take the assessment

Stephen Higgins

Head of CRM

Want to learn more?

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