Columbus Global | Insights

What every leader must know after B2B Online Europe: CX, AI and the culture reset

A behind-the-scenes look at B2B Online Europe 2025, where Europe’s industrial leaders opened up about the hard truths shaping B2B commerce. From CX-driven strategy to practical AI and the cultural challenges slowing transformation, this report captures the trends that will define 2026.

Article

Normet bridges digital gap with a modern B2B eCommerce platform

How does a B2B company with no prior online presence implement a modern eCommerce tech stack in just four-and-a-half months? Normet achieved this impressive transformation through a focused strategy and the right partnerships. Here’s how it was done.

Case

PoV guide: Unified commerce for retailers

Don’t just navigate the future — shape it. This guide will empower your retail business with necessary insights, tools, and inspiration to thrive in the field of unified commerce.

Guide

People Stories

From Censhare developer to people leader: Agata’s journey at Columbus Poland

Agata, now celebrating her 7th anniversary at Columbus Poland, is a shining example of how passion for technology and an openness to growth can transform a career path.

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Lessons in AI integration

From manual tagging to AI-powered efficiency: This episode showcase a powerful example of how MadEngine transformed operations with Generative AI.

Future Bytes Podcast

Partial image - New licensing rules in Dynamics 365

New licensing rules in Dynamics 365: Everything you need to know

From 15 January 2026, Microsoft will enforce user licensing for Dynamics 365 F&SCM. Read what’s changing, the risks of inaction, and how to stay compliant.

Article

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nVent: Best-practice processes, stronger operations and great customer experience

nVent’s partnership with Columbus and Infor is a key piece of the “digitise operations” pillar of its digital strategy.

Case

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Events & webinars

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Some of our work

Preparing The Senator Group for the next phase of growth

Hear how the UK’s largest office furniture manufacturer worked with Columbus to move complex desking operations to Microsoft Dynamics 365.

Case

Vend transforms its Nordic digital marketplace with Dynamics 365

Read how Vend worked with Columbus to modernise ERP and CRM processes with Dynamics 365, improving reporting, automation and cross-country operations.

Case

How Bubbleroom rebuilt its e-commerce for European growth

Bubbleroom partnered with Columbus and Shopify to turn a bold expansion plan into live European markets on a scalable e-commerce platform built for growth.

Case

A global digital platform supports KK Group’s international growth

Read how KK Group strengthened its digital foundation with Columbus, creating a global core platform for international growth, automation and AI readiness.

Case

New ERP system strengthens Devold of Norway's global growth ambitions

The wool manufacturer, Devold of Norway, is now better prepared for the future with Microsoft Dynamics 365 as its new ERP solution. Close collaboration between Devold's team and Columbus has been key to the project's success.

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Transforming Litehouse foods through organisational change management

This case study explores Litehouse’s challenges, the role of OCM in their transformation, and how the partnership with Columbus helped shape a strong, people-centric journey.

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Biometria digitises operations to drive transparency and sustainability in forestry

Biometria partnered with Columbus to modernise its technology, replacing its legacy platform with VIOL 3, a next-generation system.

Case

RICS restores operational trust in Microsoft Dynamics 365 Finance with AMS by Columbus

RICS partnered with Columbus to stabilise and strengthen its Dynamics 365 Finance platform. Through application management services (AMS), the company has improved performance, built internal capability and reduced operational risk, restoring confidence across finance and digital teams.

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B&O's transformation: Driving innovation, efficiency, and luxury experiences

With Columbus as a strategic advisor and implementation partner, B&O has set out on an extensive digital transformation project, taking an integrated approach to innovation, internal processes, and customer experience across all channels.

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Vedum ready for 100 more years of success with M3 Cloud

Together with Columbus, Vedum implemented Infor M3 Cloud to increase operational efficiency and futureproof the business’ IT infrastructure. Read the case study here.

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Contura ignites customer support with Microsoft Dynamics CE

Learn how Columbus helped Swedish manufacturer Contura to increase efficiency, service quality and cost control with Dynamics 365 CE. Read the case study here.