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How business data provides actionable insights

Business leaders are constantly making decisions proactively to maintain a competitive edge. Complete visibility and control over your business is fuel for correct decision making. By systematically turning data into valuable insights, you get to drive significant improvements across your operations, customer and employee relationships, and ensure profits. Wouldn’t it be great to discover what your customers need and build new business services, products and solutions just by using your existing data properly?


Elevate customer experience

Anticipate your customers' needs, deliver relevant services and products to their satisfaction, and build a lifelong relationship based on facts learned from your data.

6 Steps To Be Successful With Advanced Analytics

What are the business benefits of advanced data and analytics to your organization? How to implement machine learning and artificial intelligence tools and grow your business? Find out Columbus’ six steps to becoming successful with today’s data and analytics advancements.

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Our Data and Analytics Services

Strategy and Advisory

Steer your organization towards a data-driven culture through a comprehensive data and analytics strategy, clear roadmap and advisory covering technologies, processes, user adoption and the organization.

Data Management & Governance

Manage data reliably—the most crucial asset of your organization—with the right level of governance for reliable intelligence and insights to gain maximum benefits from your data initiatives.

Reports & Dashboards

Enable business users to make effective data-driven decisions by democratizing data and supporting them with intuitive self-service dashboards to extract actionable insights.

Advanced Analytics & Artificial Intelligence

Uncover new growth potential and increase business efficiency to your competitive advantage by using rich historical data. Predict outcomes and trends, and prescribe actions through artificial intelligence/ machine learning techniques.

Modern Data Platform

Build scalable, future-proof data platforms customized to address your present and future needs. Support next-gen business intelligence tools, data and analytics advancements for economies of scale.

User adoption

Ensure the goals of your data and analytics initiatives are achieved by onboarding the involved people. Create a data-first mindset across the organization by increasing data literacy.

What we bring to the table

In every partnership and engagement, we strategize, implement and build lifetime relationships with our clients by providing end-to-end data analytics services and continuous ongoing 24/7 support. We bring in a unique perspective, proven processes and technologies, and the experience of serving multi-industry clients over the past 14+ years to create immense business value. Our business and technological know-how combined with data strategiesenable you to drive growth in your organization and gain a competitive advantage in your market.

Further, we set you on the path of establishing a data-driven culture in your organization through our specialized user adoption programs. When your users are aligned with your vision for data and analytics, you can drive initiatives to transform your native business operations, unleash process improvements, and even create new business models.

Our focus on clients satisfaction through local and global consulting is a testament to our business value-driven approach to data and analytics.

Related Blogs

Do you want to see significant success in your business?  Then, use your data: Make your data work for you and make the right fact-based decisions. You can unveil surprising stories hidden in your existing data when you are curious and open-minded to find new knowledge.
BI implementations often do not yield anticipated results because of a lack of user adoption and cultural change. Therefore, it is not enough that your BI partner implements the BI solution as a technology project; they also take full responsibility for your user adoption. Organizations can take full advantage of BI investments only when its users leverage insights and reports from the solution to make decisions.
The main misconception that I encounter every day is that for a business to become data-driven, it must be governed by data based on facts, rather than on human judgment or intuition. However, being a data-driven business does not mean ruling the human factor out of the equation; on the contrary, it is about enabling automated decision-making more accurately.

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