When your digital storefront is just as engaging, personalised, secure and friction-free as your brick-and-mortar store, you can increase customer satisfaction and sales. It’s all about giving your customers a streamlined shopping experience across all channels – one that anticipates their needs and satisfies their demands – and empowering your team with the tools to do so.
When you have this balance, you can turn those one-time purchases into loyal customers who frequently return to your business.
At Columbus, we’ve helped over 300 retailers across the world. We’ve helped improve their user experiences (UX), processes and provided system support so they can deliver a next-generation customer experience that covers online, in-store and through a call centre.