Andreas Olldén, Business Unit Executive of Columbus Commerce Sweden, is appointed global Leader of Columbus’ Customer Experience (CX) Business and will head the growth and expansion of e-commerce related solutions worldwide.
Copenhagen, Denmark – 8 January 2019: Andreas Olldén is appointed Global Leader of Columbus Customer Experience (CX) Business with the responsibility to grow Columbus’ market share globally.
Today, Columbus is market leading within digital commerce in the Nordics with a wide range of well-recognised customers – ranging from large global organisations to strong Nordic companies – such as XXL, Mekonomen, Kronans Apotek and Jollyroom. Columbus serves more than 150 customers pushing online sales revenue for these customers for more than EUR 500m every year.
“Andreas Olldén has led the growth of our Nordic Commerce business from its beginning nine years ago to a 170-people business today helping our customers grow their businesses through digital commerce. I am very pleased that Andreas Olldén has taken on the responsibility to take Columbus’ Commerce business to the next level”, says Thomas Honoré, CEO in Columbus.
Today, customers demand a consistent experience across channels and a more proactive and effective customer service. Companies, on the other hand, face extreme pressure to map the customer journey during each touchpoint and effectively engage customers on any channel or device. Therefore, services such as e-commerce, marketing automation, user experience and product information management are the core of every company in order to optimise and link customer experience to business outcome.
“I am excited to take on this new challenge to expand our leading Nordic market position globally helping customers around the world create an agile customer-centric organisation and grow their businesses through a unified customer experience”, says Business Unit Executive, Andreas Olldén.
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