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Digital Commerce

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How has COVID-19 changed buying behaviours and how can businesses adapt?

COVID-19 has caused an overnight change in consumer buying behaviours. We conducted a survey to discover what these changes were and how businesses can adapt.

Customer emotion wins business: How to get ahead using the power of storytelling

COVID-19 has completely changed our buying patterns, whether you’re a business or a consumer. Here's how to use the power of customer emotion to win business.

7 tips to improving customer service during a crisis

Your customers expect excellent service - even during a crisis. Here are some tips on how to improve your customer service during a crisis.

How to ensure your retail business can thrive: The demand for rapid online adoption

The nature of consumers’ digital spending changed in the wake of COVID-19. Here's how to ensure your retail business can survive and the secret is digitalisation.

Black Friday: How has the shopping trend evolved?

Black Friday is an American tradition that has become very popular in the UK over the past few years. Here's how the shopping trend has evolved.

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