Lead nurturing, building customer relationships and delivering an experience that leaves a lasting impact don't need to be complex, time-consuming or frustrating tasks. Microsoft Dynamics 365 (D365) Marketing can help you finetune your customer engagement strategy.
The latest addition to the D365 Customer Engagement suite, the solution will help you improve your existing lead nurturing processes, personalise customer engagements, optimise marketing campaigns and more.
How can D365 Marketing benefit your business?
Gain a deeper understanding of your customers, from the content they're looking for and the right time to reach out to their previous interactions with your company
Create end-to-end customer journeys based on individual customer-triggered activities
Run A/B and multivariant tests to optimise content for your customers and ensure your marketing KPIs are aligned with your business goals
Score leads and run account-based marketing (ABM) campaigns that align with the sales team
Protect customer data in the highly secure and trusted Microsoft Cloud
Comply with GDPR, HIPAA and accessibility guidelines via the solution’s built-in regulatory features
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