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As the retail landscape continues to evolve, Shoptalk Europe always stand at the forefront of innovation, offering attendees a unique opportunity to explore the latest trends and strategies that are shaping the industry. Will we see you there?

From thriving in a challenging global economy to exploring emerging retail technologies, this years event promises to be an enlightening experience for all attendees. In this blog, we will take a closer look at the focus areas for Shoptalk Europe 2023 and what attendees can expect from this exciting event.

Shoptalk2023Europe’s greatest retail show is coming to Barcelona on 9-11 May. Will you be joining us there?

Thriving in a challenging global economy 

With uncertainty dominating the global economy, this year’s event aims to provide clarity and guidance for retailers navigating these turbulent times. Attendees can expect insightful sessions from leading consultants, investors, and C-suite executives who will share their strategies for coping with the challenges and opportunities presented by inflation, geopolitical tensions, and a shifting economic landscape. 

Exploring emerging retail technologies 

In the age of digital transformation, Shoptalk Europe will explore the latest innovations in retail technology, including immersive experiences in augmented, mixed, and virtual realities; opportunities for NFTs and virtual goods; and the impact of Web 3 and blockchain on supply chain management. Additionally, attendees will have the chance to learn about the potential of livestreaming and shoppable video, as well as emerging social commerce trends. 

The future of brands

As brands continue to redefine their strategies in response to market shifts, Shoptalk Europe will also provide valuable insights on balancing direct-to-consumer (D2C) and wholesale strategies, as well as the importance of building purpose-driven brands that resonate with modern consumers. 

SS_5155321During this year´s event, Shoptalk Europe will continue to explore the latest innovations in retail technology, including immersive experiences in augmented, mixed, and virtual realities

Supply chain innovations

With disruptions in global supply chains causing significant challenges for retailers, this year's event will spotlight innovative solutions for building resilience and optimizing fulfillment and delivery options. Attendees will learn about the technologies and strategies being employed to create more flexible, adaptable, and efficient supply chains. 

Spotlight on retail and technology innovation

Shoptalk Europe will also highlight the latest retail technology innovations, from startup pitches to VC perspectives on the most exciting emerging opportunities in the sector. Sessions will focus on the importance of innovation strategies for thriving in the next decade of retail and will showcase cutting-edge solutions in areas such as supply chain, physical retail, marketing, and personalization.

Workshop and key takeaways 

A series of workshops will offer practical guidance on topics such as simplifying the E-commerce tech stack, succeeding at social commerce, and leveraging zero-party data. These interactive sessions will provide attendees with actionable insights and real-world examples to help them improve their retail strategies and operations.


Shoptalk Europe is set to be an exciting and informative event, covering a wide range of topics that are crucial to the success of retailers in today’s challenging market. From innovative technologies to forward-thinking strategies, attendees will leave with a wealth of knowledge and inspiration to propel their businesses into the future. 

If you can make it, the dates are 9 - 11 May. We look forward to meeting you at Shoptalk Europe 2023.

If you cannot make it, then look out for updates from Columbus and we'll keep you posted about the latest. You are also welcome to reach out to us via our event page.


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