<img src="https://secure.leadforensics.com/133892.png" alt="" style="display:none;">

Digital technology has transformed customer habits – it’s allowed them to access what they want, exactly at the moment they need it. Consumers expect relevant content at every touchpoint of their journey in the format and on the device of their choosing.

So, to keep up with this new kind of always connected buyer, your business must embrace technology to deliver an unparalleled customer experience. But technology on its own isn’t the solution to exceptional CX – you need to adapt the right mindset and culture inside your organisation to make your transformation a success.

In our report produced in association with Business Reporter, we explore the internal and external impacts of digital transformation and how it connects to customer experience.

Some of the topics we cover include:

  • Managing rapid change – it’s human nature to dislike or fear change, which is why businesses should prioritise change management. But what happens if change occurs rapidly? We look at what companies should do next
  • Transforming your product to be digital-first – with so many businesses now having the capability to sell online, we explain why it’s critical for companies to reach a higher level of digital maturity in an overcrowded e-commerce landscape
  • Creating an omnichannel customer experience – today’s consumers want to script their own journeys across multiple channels and touchpoints. We look at how adopting an omnichannel approach can make it easier to keep your channels in one place as well as unify their style and information
  • The importance of culturewhen it comes to digital transformation, it’s easy to focus only on the digital side of things. But the transformation should be as much of a priority as your digital considerations. We explain why culture matters and the importance of having the right culture before you undergo any form of transformation

Download the report now and read more about the above, plus:

  • We unpick what ‘disruption’ means and how businesses can reinvent themselves in an era obsessed with innovation
  • The use of technology in risk management and how climate, sustainability, and cyber-security risks are becoming factors to be reckoned with
  • How you can best collect, manage and process data within your digital transformation strategy

Click on the button below to grab your copy.

Download your copy

 

 

 

 

 

 

 

 

 

 

 

Topics

Discuss this post

Recommended posts

Customer demands have changed and are continuing to change on a scale like never before. Although largely escalated due to the global pandemic, there’s also the fact millennials are now the leading B2B tech buyers, making up 60%. This shift has brought with it new expectations, as millennials have their own expectations in the buyer’s journey.
2022 release wave 1 - overview This month, the 2022 release wave 1 for Dynamics 365 became available for 'General availability'. It contains hundreds of new features and innovations across various applications with significant capabilities to transform your business. We've analysed the new releases for Microsoft Dynamics 365 CE (releasing from April through September 2022) and picked out some highlights for you to explore - 
What is omnichannel customer experience (CX)? Due to technological advancements, it’s never been easier to buy a product or service. At the touch of a button, consumers can access countless platforms and browse to their heart's content. This is an advantage for any business looking to boost customer engagement and satisfaction, brand reputation, and sales. The omnichannel customer experience refers to the provision of a unified experience across multiple platforms and devices. These platforms or channels include websites, social media, instant messaging, text messaging, etc.
Capulets vs Montagues. Nike vs Adidas. Manchester United vs Liverpool. From literature and history to sports and brands, our world is full of rivals. And here’s another one: Microsoft Dynamics 365 CRM vs Salesforce. Which CRM system is better?
What does the future hold for your customer engagement strategies in 2022? In this blog, we’ll be exploring the top consumer trends to keep an eye out for in the retail space, so you can maintain customer satisfaction levels, boost their interactivity with your company and more.
right-arrow share search phone phone-filled menu filter envelope envelope-filled close checkmark caret-down arrow-up arrow-right arrow-left arrow-down